AI Press Release? Reach the Right People First
An AI press release is easy to draft. Finding the journalists and communities already talking about your topic is the hard part. Crowd Scope finds them.
Why most releases go unread
Searching for an AI press release usually means you want to announce something. Writing is rarely what stops the announcement from landing.
Drafting is solved
Plenty of AI writing tools can produce a clean release in minutes. A good draft is now the starting line, not an advantage.
Distribution is not
A release sent to a generic list gets ignored. Journalists answer pitches that match what they already cover, and they say so in public.
Relevance is public
People reveal their interests in Reddit threads, X posts, LinkedIn comments and Hacker News discussions. That evidence is searchable.
Context beats volume
Ten people who posted about your topic last week are worth more than a thousand names pulled from a static database.
Timing matters
A conversation from this month tells you what people care about now. Crowd Scope dates every result so you can judge how fresh it is.
Proof you can check
Each result carries an exact quote and a source URL. You read the original post before you write a single pitch.
From announcement to audience in four steps
You keep your own release workflow. Crowd Scope covers the targeting part, before and after you hit send.
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1
Describe your topic in plain words
Type the subject of your announcement the way a person would say it. For example, founders complaining about slow customer onboarding, in the last 30 days.
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2
Run it across public platforms
Crowd Scope searches Reddit, X, LinkedIn, Discord, Hacker News and 3 other public platforms at once, so you do not tab between five search bars.
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3
Read named results
Every result shows the username, the exact quote, the platform and the date. You see who is talking, what they said and where.
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4
Pitch people who already care
Send your release or announcement to the journalists, newsletter authors, community members and prospects who raised the topic. Your message starts from something they wrote.
Find the reporters already covering your topic
Before you pitch a story, check who has written or posted about the subject recently. Crowd Scope surfaces newsletter authors, independent reporters and active commentators who raise your topic in public. You get the quote and the link, so your pitch can refer to something specific they said instead of a generic opener. It will not tell you their inbox. It tells you who deserves a careful, personal email.
- Spot writers who post about your topic on X and LinkedIn
- Read the exact quote before you reach out
- See the date, so you pitch people who posted recently
- Skip names with no public connection to your subject
Announce to the communities that asked for it
A product launch lands best where people have already described the problem. Search for the pain your release addresses and see which subreddits, Discord servers and Hacker News threads carry it. You learn where to post, which wording people use and who is asking. That also makes your announcement copy sharper, because you borrow the language of the people you want to reach. Crowd Scope does not write the copy. It shows you the audience the copy is for.
- Locate the threads where your problem is discussed
- Reuse the vocabulary of real posts in your announcement
- Build a list of prospects who described the need
- Export to Clay, Apollo, HubSpot or Notion on paid plans
Built for targeting, not for drafting
Named people, not scores
Results list real accounts with the post behind them. There is no vague sentiment gauge to interpret.
8 public platforms
One plain-language query covers Reddit, X, LinkedIn, Discord, Hacker News and 3 more public sources.
Up to 365 days of history
Paid plans reach back a full year. The free plan covers 30 days, which is enough to test a topic.
Source link on every result
Open the original post, read the thread and judge the context before you decide to contact anyone.
CRM integrations
Clay, Apollo, HubSpot and Notion connect on paid tiers, with a read-only API and a weekly digest of saved searches.
Free to try
The Notebook plan costs nothing and includes 3 investigations a month. No card needed to see if your topic has an audience.
Writing tool or audience tool?
These tools do different jobs. Most teams need both, one to write the release and one to decide who receives it.
| Question | AI writing tool | Crowd Scope |
|---|---|---|
| Drafts the release text | Yes | No |
| Finds people discussing your topic | No | Yes, across 8 public platforms |
| Shows who said what, and when | No | Username, quote, platform and date |
| Helps choose whom to pitch | No | Yes |
| Guarantees press coverage | No | No |
Start free, upgrade when it pays off
Prices are monthly. Annual billing takes 20% off Field Kit and Newsroom.
Notebook
To test whether your topic has an audience
- 3 investigations per month
- 500 results per investigation
- 30 days of history
- Named results with quote, platform and date
Field Kit
For teams running regular outreach
- 50 investigations per month
- 5,000 results per investigation
- 365 days of history
- Clay, Apollo, HubSpot and Notion integrations
Newsroom
For agencies and heavier use
- Unlimited investigations
- 25,000 results per query
- 5 seats included
- Full API and webhooks
Questions about AI press releases and targeting
Can an AI press release generator guarantee coverage?
Does Crowd Scope write press releases?
How do I find journalists who care about my announcement topic?
Which platforms does Crowd Scope search?
Is there a free plan?
Can I export the people I find to my CRM?
When is Crowd Scope not the right tool?
Find your audience, then announce
Run one free investigation on your announcement topic and see who is already talking about it.